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Tianwang Navigator Series new products launched. Qiao Zhenyu symbolizes perfect business elite leader’s charisma.
2014.08.02

On August 2nd, 2014, Tianwang Watch cooperated with famous actor Qiao Zhenyu, who acted as Ouyang Shaogong in the popular TV series "Legend of the Ancient Sword", and invited him to witness the perfect launch of the Navigator Series wristwatches in Baotou, Inner Mongolia. Qiao Zhenyu radiated a perfect business elite leader’s charisma at the launch, and shared his impressions on the Navigator Series wristwatches and on the connotation of "Perfect moment – Navigating life".

 

Tianwang Navigator Series new products launched. Qiao Zhenyu symbolizes perfect business elite leader’s charisma.

 

At the brand’s 25th anniversary last year, Tianwang conducted the brand’s 25th anniversary cultural tour in many cities, a first in China’s watch industry, and invited several popular movie stars to participate and witness the grand moment. This year, Tianwang continues to launch more brand time travel tours, and perfectly sets sail on the romantic Chinese Valentine's Day. On August 2nd, 2014, Tianwang cooperated with famous actor Qiao Zhenyu, who acted as Ouyang Shaogong in the popular TV series "Legend of the Ancient Sword", to witness the perfect launch of the Navigator Series wristwatches in Baotou, Inner Mongolia Qiao Zhenyu radiated a perfect business elite leader’s charisma at the launch, and shared his impressions on the Navigator Series wristwatches and on the connotation of "Perfect moment – Navigating life".

 

Perfectly set sail on this romantic journey

 

As Inner Mongolia’s largest city and industrial center, over the years people of Baotou have tried very hard, with active development and pioneering spirit, to build Baotou into an important industrial base in China, and share the global spotlight as a rare earth industry center. The city’s invaluable spirit coincides with Tianwang’s elite business leader spirit symbolized in the Navigator Series. Hence, Tianwang ed Baotou for the launch of its Navigator Series wristwatches, a perfect fit with the brand’s heritage and spirit, and having unique significance.

 

The launch was on the same day as the traditional romantic Chinese Valentine’s Day. The special holiday added a romantic atmosphere to Tianwang’s Navigator Series, as it set sail to conquer the hearts of watch connoisseurs. 

 

At the Navigator Series’ launch in Shangri-La Hotel, supermodels dressed in business suits wearing the Navigator Series watches walked on stage, vividly portraying elite business leaders’ unique perceptiveness, inclusiveness, exquisite wisdom and pursuit of perfection, attracting extensive media coverage on this classic moment. Subsequently, the famous, sophisticated, suave and fashionable actor Qiao Zhenyu, attired in an elegant dark blue suit, got on stage, and triggered the enthusiasm of his avid fans and the audience. After he was presented a Navigator Series wristwatch from Tianwang, Qiao Zhenyu immediately expressed his admiration for this simple, elegant, business-styled watch. 

 

He wore the Navigator Series wristwatch during the press conference, and shared his impressions on the wristwatch and on the connotation of "Perfect moment – Navigating life". He said that simplicity is often based on inclusiveness and exquisite attention to detail, which symbolizes infinite wisdom and knowledge. It is only if one "Moves with the time", can one interpret the "Perfect Moment" and eventually "Navigate life."

 

As a leading brand in the watch industry, Tianwang has always advocated active and enterprising spirit. This year’s marketing theme, "Time creates the classic, minutes and seconds create perfection" interprets the brand’s rich cultural connotations and focus on attention to detail. Qiao Zhenyu debuted more than 10 years ago, and his low-key and restrained presence, refined wisdom, proactive attitude and pursuit of perfection in interpreting many classic roles he has portrayed, shares similarities to Tianwang’s spirit. Qiao Zhenyu’s views that he shared at the press conference are another unique interpretation and demonstration of Tianwang brand’s spirit and spirit of the Navigator.

 

Subsequently, the event moved to the crowded Baotou Department Store Pedestrian Plaza, which was full of visitors, enthusiastic fans and locals who soon surrounded the Tianwang Navigator Series launch conference. The event’s main stage portrayed grace and elegance, and the scene was reminiscent of a king being crowned, showcasing Tianwang’s charm, creating an eye-catching spectacle at the pedestrian plaza. After Tianwang’s hired supermodels walked the ramp during the launch, Qiao Zhenyu appeared on stage, taking the event to its climax. With his unique style, elegance, wisdom, and elite demeanor, he shared his admiration for Tianwang with the audience, and expressed his own insights, elaborating the Navigator spirit.

 

Finally Qiao Zhenyu visited Tianwang’s main department store counter, and autographed Tianwang’s billboard poster, to signify and bear witness to Tianwang Navigator Series wristwatches launch.

 

Perfect Moment – Navigating Life

 

Unique navigators are born through the long journey of life. The Navigator Series wristwatches take design inspiration from vast maritime cultural elements, with innovative design of the rudder-shaped inner ring, symbolizing precise navigation of life’s direction. The multi-hued fashionable dial and different patterns, interpret the collision of classical and modern style with individuality. The simple and elegant design creates an aura of magnificence and wisdom. The unique iconic Tianwang crown molded on the second hand puts the emphasis on the delicate aesthetic process, demanding precision in every minute and second, and the flawless perfection and advancement, portray a life of brilliance and grandeur for the wearer.

 

The Navigator series imbues and deliver the spirit of eternal enterprise, desire for a higher level, a lifetime of absolute faith, open-minded tolerance and big heartedness, y of wisdom, pursuit of perfection in every detail, and a supreme attitude, to make the impossible, possible.

 

A taste of Perfection – Simultaneous Launch

 

On Chinese Valentine’s Day, Tianwang simultaneously launched its Navigator Series wristwatches in all major outlets and stores across the country. We welcome all watch connoisseurs to visit us and share their experience.

 

 

 

 

 

 

 

 

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